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THE WORLD NEEDS MORE CONTROL FREAKS

Managing a rota is a flipping nightmare. A gazillion changes every.single.week! But managers aren't 'uptight', they just want to be in control.

The business problem. Massive new entrants muscling into category.
 

Our challenge. Increase the free trial signups.


Our answer. RotaCloud are on the side of control freaks, because they have high standards too!


The results. It's still early days, but the lights on the dashboard have gone crazy.

ROTACLOUD

Rota Cloud - The World Needs More Control Freaks - Mellor&Smith Underdog Brands Paul Mellor
What are the category dynamics?

Managers have been writing staff rotas since the dawn of time. It's progressed from quill & parchment to pen, paper, Excel spreadsheets and What's App. Whilst the digital revolution has touched most categories, staff rotas have remained stubbornly analogue.

 

Digital products such as Deputy, Planday and FindMyShift have all been created alongside RotaCloud.

 

But the biggest competitor is still pen & paper. When we started working with RotaCloud their challenge to us; make us the best-of-the-rest. Our work has solidified their position as the best of the Underdogs.

Do you have similar challenges to RotaCloud? Then get in touch. You won't regret it, pinky promise. 

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